Month: November 2019

Automotive advertising photography sets the stage for how a customer sees a car. Whether introducing them to the practical advantages of a vehicle or capturing their imagination through aesthetics alone, these images can act as a vital point of connection. But the power of automotive advertising photography isn’t limited to shaping how car buyers view … Read more

Of all the major mass-production car makers in North America, Mitsubishi has the fewest dealerships—and this scarcity of dealers can present barriers to exposure. So when the new Mirage G4 sedan debuted in 2017, Mitsubishi did something remarkable to raise visibility: they turned to virtual reality. More specifically, they created a VR experience accessible via … Read more