The art of selling is typically product-focused, but what if more marketers and sales people asked investigative questions to find out WHY a potential customer is looking for a new car?
Once you know the WHY, you can craft visually engaging stories that help connect customers to the emotions behind their purchase.
No matter the tactic, channel or medium you’re using, remember that emotion is a marketer’s secret weapon. Tapping into it allows you to cut across race, gender, social classes, and beyond because people fundamentally share similar motivations and needs.
Research shows interactive assets that engage the mind and heart have a much stronger impact on time spent and leads generated online. EVOX Interior Panos and Exterior Spins have demonstrated more viewer involvement and emotional connection.
Let us help you rev up the horsepower on your visual story with 360 interactive assets and VR solutions.